Thursday, May 10, 2012

Why ask why? (an offering from Seth Godin's Blog)

Why ask Why?

"Why?" is the most important question, not asked nearly enough.
Hint: "Because I said so," is not a valid answer.
  • Why does it work this way?
  • Why is that our goal?
  • Why did you say no?
  • Why are we treating people differently?
  • Why is this our policy?
  • Why don't we enter this market?
  • Why did you change your mind?
  • Why are we having this meeting?
  • Why not?

All relevant to the wine industry, a place where Whies of every size are slaughtered daily - if they even get to be born. 

1 comment:

  1. And why - as someone sensibly asked - did I post this?